Being at the top of Google’s results doesn’t define a “good” website.

It is only part of a much bigger picture.

by: Tony Krol 2 months, 6 days, 10 hours, 34 minutes ago in: design, featured, marketing, process, tampa, web

Relevant content will help people find your site; useful design helps them engage in your services - and these are the ingredients that have made websites successful since 1994 (a few years before the existence of Google).
So what is this infatuation with search engines? Well, you can blame that on SEO.

The SEO industry in Tampa (and everywhere else) is a big problem, and a big waste of money for businesses.
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Fading Google Homepage

Not useful, but they knew that.

by: Tony Krol 5 months, 5 days, 11 hours, 51 minutes ago in: design, web

Google. The search giant. The “Who” for our “What”.

If you go to www.google.com and wait a second to move your mouse, you’ll notice that the “extra stuff” magically appears.

Is it an exercise of minimalism, or a pointless animation?
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Handmade Web Solutions

thoughtful and honest web design

by: Tony Krol 6 months, 3 weeks, 2 days, 11 hours, 25 minutes ago in: design, featured, process, tampa, web

In a world of web design in 2010, there are SEO’s, SEM’s, and its all too complicated. There is a reason the best web developers in the world are still building websites the same way they have been since the beginning of the web. They are building websites for people. SEO is not needed - many clients could save money on SEO practices and simply hire a great copywriter - one who accentuates their relevancy.

Good web design is about the whole picture, the latest trends of “specialty” are just short-lived buzzwords. Enough with the quick buck SEO schemes.
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Result-driven Web Media

Products vs. Results

by: Tony Krol 7 months, 1 week, 18 minutes ago in: design, featured, function, process, tampa, web

Consumer products are mass produced, packaged and sold in boxes.

Web design definitely shouldn’t be sold as a product in a box, but in many cases it is. Many clients think “I need a website,” or “I need some design work,” but really what they are seeking is a specific result. A creative “product” is only as good as the result it produces. If the prospective results are determined early in the process the website or design will actually work when the project is completed.
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